This section identifies the IP address and/or domain name and their relative activity level on the site. If you do not use WebTrends cookies to track visits on the site, WebTrends cannot differentiate between hits from different visitors of a same IP.
Hits - Number of hits from the specified visitor. A hit is a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.
Visitor - If cookies are enabled, this column will display the cookie from the specified visitor. If cookies are not enabled, and the IP address of the visitor can be resolved, this column will display the resolved IP address of the specified visitor. Otherwise, this column will display the non-resolved IP address of the visitor.
Visits - Number of times the specified visitor visited your Web site.
% - Percentage of hits from the specified visitor.
Use this information to find out which individuals visit your site the most and how frequently they visit.
Geographic Regions - The location of visitors to your Web site.
Visits - Number of visits from the specified geographic region. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.
This information can help you meet the needs of your target audience as well as discover new audiences. Consider how you can make the content comprehensive and relevant to an international audience.
Note: The geographic region of the visitor is determined by the suffix of their domain name. Use this information carefully because this information is based on where the domain name of the visitor is registered, and may not always be an accurate identifier of their actual geographic location. For example, while a vast majority of .com domain names are from North America, there is a small minority of .com domain names that exist outside North America.
Hits - Number of hits to your site from the specified organization. A hit refers to a single action on the Web server as it appears in the log file. A visitor downloading a single file is logged as a single hit, while a visitor requesting a Web page including two images registers as three hits on the server; one hit is the request for the .html page, and the two additional hits are requests for the downloaded image files. While the volume of hits is an indicator of Web server traffic, it is not an accurate reflection of how many pages are being looked at.
Organizations - The specified organization or company being analyzed. If the DNS lookup option is set to "Always" or "Automatically," WebTrends searches for the domain name in the company database, and includes the company name and geographic information in the graph and table. If reverse DNS lookups are not performed, either by WebTrends or by the server, only IP addresses are listed. The table lists companies and organizations in decreasing order of the number of visits.
Subtotal - Sum of all data rows for each listed organization.
Total - Sum of the subtotal and all data that does not appear on the page.
Visits - Number of visits to your site from the specified organization. If a visitor is idle longer than the idle-time limit, WebTrends assumes the visit was voluntarily terminated. If the visitor continues to browse your site after they reach the idle-time limit, a new visit is counted. The default idle-time limit is thirty minutes.
% - Percentage of total hits from a visitor inside the specified organization.
Determine how your Web site can be improved according to how businesses use your site. Consider how your product can be made more attractive to organizations that have shown interest.
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